Case Study: Lisa’s Journey—From Retail Worker to Life-Changing Advisor
Lisa’s Challenge: From Toasters to Transformations
Lisa had a knack for guiding people. In her retail job, she was the go-to person for solving dilemmas: “Which toaster will last longer than six months?” “Does this come in another colour?” But while Lisa was helping others make decisions, she couldn’t see a path forward for herself. Little did she know, an IAG qualification could transform her ability to guide others into a fulfilling and impactful career.
The unpredictable shifts and lack of fulfilment in retail left Lisa feeling stuck. She longed for a career where her ability to connect with people and solve problems wasn’t just valued but could make a meaningful impact. When she came across the growing demand for skilled advisors through resources like the National Careers Service, something clicked. Lisa began to see her knack for guiding others not as a mere talent, but as a foundation for a transformative new path.
The Solution: A Qualification That Clicked
Enter Karen Blake Coaching. When Lisa came across the Information, Advice, and Guidance (IAG) qualification, it was as if someone had turned on a lightbulb. For the first time, she saw how her natural skills could translate into a fulfilling career.
The flexible hybrid learning options made it easy for Lisa to study while still working and managing her family commitments. And with expert tutors guiding her, she felt supported at every step.
The Experience: Skills That Stick
Lisa quickly realised the course wasn’t just about learning—it was about transforming.
Here’s what she mastered:
- Effective Communication Techniques: She learned to build genuine trust and connection, turning every conversation into a meaningful exchange.
- Understanding Individual Needs: Lisa discovered how to assess challenges with empathy and precision.
- Providing Actionable Guidance: She gained tools to help others make confident, informed decisions.
- Ethics and Boundaries: Perhaps most importantly, Lisa developed the professionalism to empower without overstepping.
“It was like a puzzle coming together,” Lisa says. “I had the pieces all along—this course just showed me how to put them in the right order.”
Outcome: Growing Demand for Career Advisors
Lisa isn’t just thriving in her new role—her career reflects a broader trend in the job market. The demand for skilled advisors is growing rapidly, as more individuals seek personalised support to navigate their careers. According to the Office for National Statistics, roles in career guidance are on the rise, highlighting the increasing value of professionals like Lisa who can empower others to achieve their potential.
The Hidden Benefits
What surprised Lisa most was how much her own confidence grew during the course. “I thought this would just teach me skills for a new career,” she says, “but it also helped me understand my own value. That’s something you can’t put a price on.”
What Made the Difference?
Lisa credits the personalised support at Karen Blake Coaching as the key to her success. The expert tutors didn’t just teach—they tailored the experience to Lisa’s strengths and ambitions. And being part of an accredited programme gave her the credibility to step into her new career with confidence.
“The course didn’t just change my career—it changed my mindset. Now I feel like I can achieve anything,” Lisa says.
Could You Be the Next Lisa?
Lisa’s story isn’t unique—but it could be yours. Whether you’re in retail, volunteering, or simply someone who loves helping others, an IAG qualification could unlock your potential.
Few people realise how valuable their natural abilities are until they take that first step. So, what’s stopping you?
